On the one hand we have Vinitaly's numbers: in 4 days, 128 thousand visitors from 143 countries attended the trade show. Among them, there were 32,000 foreign operators, up 6% compared to 2017: United States (+ 11%), China (+ 34%), Northern Europe - Sweden, Finland, Norway and Denmark - (+ 17%), the Netherlands (+ 15%), Poland (+ 27%) and Israel (+300%); 4,380 exhibiting brands (130 more than last year) representing 36 countries were present; 15,100 wines were offered with information in Italian, English and Chinese in order to promote business more effectively. In short: buyer and offer quality were definitely on the rise.
On the other side there are the impressions of those who have breathed in the air of Vinitaly and worked intensely during the four days of the fair, such asWalter Sovran, our winemaker, and Susanna Santini, our Sales Manager. Our European importers, sommeliers and competent professionals have passed through our stand featuring #panizzipeople and our signature wines. Besides them, many enthusiasts showed, for good overall attendance, with a peak on Sunday and Monday. So the impressions confirm the numbers.
"I was very pleased to see an increase in business clients and professionals, a clear sign that Vinitaly is now more than ever a high-level and professional fair, which gives us visibility in the eyes of our active importers and potential new customers" . This is the comment by Susanna Santini.
Walter Sovran, on the other hand, is particularly satisfied with product feedback. "The latest vintages have been very appreciated, and once again Panizzi's wines that go against the tide were a hit. Just an example: our Pinot Noir, which amazed and intrigued for its excellent drinkability, despite its gradation, together with Evoé, a product that is special and unique, cannot go unnoticed ", this is his comment. "We have opened oh so many bottles, and it is always a pleasure to see how the people - professionals or amateurs - recognize an excellent winemaker in Panizzi, one that remains the same in time and has a clear identity, that of an innovator in quality".
They were also very glad that many visitor, after passing by the stand of the Consortium of Vernaccia di San Gimignano, stopped at Panizzi for further information on our productions and for specific and focused tastings.
That's all. See you all at the 53rd edition of Vinitaly, scheduled from April 7th to 10th 2019.